About
B2B Methods is a company founded on the idea that activity for the sake of creating more activity does not generate revenue, but only serves to burn out sales staff and frustrate management.
We started B2B Methods to help cure this problem and redirect attention to the areas that need it most.
With decades of combined experience in Outside B2B Sales, we have seen it all.
Born out of desperation by its Founder, B2B Methods used a prospecting strategy that took ordinary results to extraordinary success. We have perfected the strategy and now teach it to others through Fractional CSO Services and our Destination Workshops.
This method allows the Sales Representative to cut out up to 80% of the prospecting activity often required during Business-to-business prospecting.
B2B Methods has become known for our intensive workshops and second to none Fractional CSO Services. This has been the propellent for many businesses to enter the modern age of Go-to-Market Strategies and effective prospecting methodologies.
B2B Methods focuses on helping those organizations, or individuals, with a lead generation model dependent on successful Business-to-business prospecting.
Ken Wood
President and Founder
Ken Wood is the President and Founder of B2B Methods.
His passion is focused on supporting the efforts of Outside Business-to-business sales professionals and organizations alike.
With a dynamic background in Sales, Business Development, Market Analytics, and Data Mining, Ken is the go-to resource for helping those struggling to get ahead in the demanding world of B2B selling.
Ken is also an Author and reputable public speaker. Each year he sponsors and leads the B2B Methods Digital Transformation Annual Summit.
In 2010, Ken began sponsoring annual executive retreats. It was a 24-hour period, no expenses spared think-tank event where a small group of Business Owners and Thought Leaders would come together to recharge, exchange business ideas, and get back in touch with the creativity that made them so valuable in the first place.
It was during these events, Ken recognized a growing need for business owners to modernize their sales strategies. He knew the need existed but outside of the in-your-face marketing tactics of many CRM and Digital Marketing Automation companies, he didn’t know where that value would be most impactful.
Several years later, Ken discovered through personal trial the incredible time waste of current Outside B2B sales practices.
With a Tablet in his bag and a terrible sales pitch on a grainy screen (his words not ours), he struck proverbial gold.
He started B2B Methods as a way to help other organizations become a part of something big and change the way sales prospecting is executed forever.